Department of Veterans Affairs -- Online Nursing Toolkit Recruitment Portal

As a subcontractor with CACI, GDI was tasked with developing an online Veterans Health Administration Nursing Toolkit portal to allow the VHA to improve coordination of national and local nurse recruitment efforts with their various target audiences by fast tracking and segmenting information across multiple channels.  One key area is to develop a strong navigational architecture that would simplify the users’ search for information and ensure the business rules remain intact for a robust online community.

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California Community Colleges Web Portal

GDI developed an engaging web portal, content management system and interactive assets to allow users to access services for education, disaster recovery, emergency preparedness, and awareness. In addition, we helped position California Community Colleges as the premier community college emergency management experience, dedicated to delivering the highest quality, by designing a customized interactive web-based campaign. This included setting up a test development platform, full life cycle testing and migration to live production.


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Corporation for National & Community Service – Martin Luther King Jr. Day of Service -- “Make it a Day On, Not a Day Off”

As a subcontractor with CACI International, Inc., GDI was tasked with developing a new brand identity campaign for Martin Luther King Jr. Day, to heighten awareness and volunteering for the national holiday, through the Corporation of National and Community Service.  Included was the development of marketing resource materials for use on all communications components which were then provided to not-for-profit organizations with service projects that serve to strengthen communities, empower individuals and bring people together.


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Maryland Transportation Authority -- Bay Bridge Preservation Project

GDI was selected to create and maintain a public outreach campaign in support of the $60-million renovation of the 30-year-old deck of the Bay Bridge’s westbound span.  The campaign would provide a source of communication for motorists from Maryland, Delaware and Washington D.C. This included a media strategy plan to address all the communications and crisis management outputs for the duration of the project.  

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Baltimore City Department of Social Services (BCDSS)

GDI has strategized, developed and implemented social awareness marketing efforts for several divisions of the Baltimore City Department of Social Services.  These efforts have focused on media planning and placement, visual communications (brochures, outdoor ads, annual reports, tradeshows), and interactive CD-ROM and website development.